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Koala AI's biggest release yet: Brand DNA, your AI SEO agent, and Content Calendar Autopilot. See what's new →

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Brand DNAAll plans (agent messages metered below Boost)

Built-in SEO data: no Ahrefs, SEMrush, or Moz subscription required

Brand DNA ships with the SEO data that normally requires a separate $200 to $500/month subscription. Keyword research, backlink data, SERP analysis, competitor intelligence, and traffic estimates are all included in your Koala AI plan.

Most SEO tools sell you a subscription to their data. Brand DNA flips that around: the data is already inside the chat. You ask a question, the agent pulls live data from the same providers the big SEO suites pay for, layers in your Search Console numbers and your brand context, and answers with a real recommendation.

Here is what is included with every Koala AI plan (agent messages metered below Boost).

Keyword research

  • Ranking keywords: every keyword your domain (or any competitor) currently ranks for, with positions, search volume, and traffic estimates. The kind of report Ahrefs Site Explorer charges $108/month for.
  • Keyword ideas + suggestions: seed-keyword expansion across the full search ecosystem, including long-tail autocomplete and "people also search" patterns. SEMrush calls this Keyword Magic Tool.
  • Keyword gap analysis: keywords your competitors rank for that you do not. Prioritized by relevance to your business, not just raw volume.
  • Search volume on demand: bulk lookups for any list of keywords, in any country.

Backlink data

  • Backlink profile: total link count, referring domains, anchor distribution, and risk signals for any site.
  • Anchor text breakdown: distribution and over-optimization detection.
  • Backlink gap analysis: sites linking to your competitors but not to you, ranked by likelihood of converting to a real link.
  • Unlinked brand mentions: sites that mention your brand without linking, surfaced as outreach targets.

Live SERP and competitor analysis

  • Real-time SERP data: the actual top results for any keyword in any country, including the SERP features (featured snippets, People Also Ask, AI Overviews, knowledge panels).
  • Competitor discovery: who your real organic competitors are, based on overlap not your assumptions.
  • Top pages by traffic: which pages drive the most traffic on any domain, with the keywords feeding each one.

Traffic intelligence

  • Traffic overview: estimated organic traffic for any domain.
  • Historical traffic: 12-month traffic trends so you can spot what is rising, what is decaying, and which competitors are gaining ground.
  • Domain authority: Moz-powered authority scores for your domain and any competitor, so you can judge how winnable a keyword is before committing content to it.
  • Google Trends: interest over time for up to five terms, plus rising and related queries, so seasonal topics get planned ahead of the wave.
  • Pinterest Trends: what's climbing on Pinterest by category. A genuine edge for food, home, DIY, beauty, and wedding niches where Pinterest drives real traffic.

Your own data, layered on top

Connect Google Search Console and the agent reads your actual clicks, impressions, average position, and query data alongside the market-wide datasets above. Connect Google Analytics and it sees real user behavior. The agent uses your real numbers, not estimates, whenever they are available.

Why this matters for cost

A typical SEO content workflow needs:

  • An AI writer (KoalaWriter)
  • A keyword research tool (Ahrefs / SEMrush / Moz, $99 to $499/month)
  • A SERP analyzer (often a second subscription)
  • A backlink monitor (often the same SEO suite or a third tool)
  • A traffic analytics tool (GSC + GA, free, but you have to actively pull insights yourself)

Koala AI Professional at $49/month bundles all of that into a single chat. You do not log into three dashboards to make one decision.

How users actually use it

Example prompts that pull from these data sources automatically:

  • "Find 10 keywords my main competitor ranks for in positions 1-10 that I am not ranking for, prioritized by intent match to my services."
  • "Audit my backlink profile and tell me which referring domains are worth more outreach effort."
  • "What does the SERP for [my target keyword] look like right now? What patterns do the top 5 share?"
  • "Show me the keywords I rank for in positions 4-10 with the most traffic upside if I improved to top 3."
  • "Compare my organic traffic trend to my top 3 competitors over the last year."

Every answer comes back with the data, the reasoning, and a recommendation grounded in your Brand DNA.

Key Benefits

  • Live keyword research, search volumes, and long-tail suggestions for any market
  • Backlink profiles, anchor distributions, and link gap analysis on any domain
  • Real-time SERP data and competitor research without leaving the chat
  • Traffic estimates and historical traffic trends for your site and competitors
  • Your own Google Search Console and Analytics data layered on top
  • Brand DNA context layered on every recommendation

Ready to try this feature?

Experience the power of Koala AI's platform with a free trial.

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